Founder, Ara Hagan
With a passion for art and business from a young age, Ara Hagan fortified her passions and strengths when she founded Hagan in 2012.
Observing cultures and listening attentively has allowed Ara to develop a well-balanced mix of both creative and strategic thinking. Pairing her creative problem-solving approach to media allows for robust strategies to come to fruition, that encompasses what’s happening in real life supported with strong analytical data. Allowing Hagan to bring a unique mix of creative skills combined with agile media expertise.
As a teenager, Ara sold her artwork at local coffee shops and craft shows. In high school she was voted most artistic in her class and held a solo art show during her senior year, which featured over a dozen pieces. Artistically, her mediums were photography, ink drawings, and clay. After high school, she attended Rochester Institute of Technology (RIT) and majored in the College of Imaging Arts & Science and the College of Business. Allowing her to hone her skills for both design and business. Ara’s passion for photography has remained over the years, while a desire to understand cultures has grown.
“Ara is a true creative problem-solver willing to go the extra mile to develop effective solutions. She genuinely cares about her work, her clients’ vision, and their ultimate success. No matter the task, she tackles it with enthusiasm and expertise, instilling confidence in me that I can ‘set it and forget it’.” ~ Cassie Killen Garcia
Over the last decade, Hagan has become an award-winning, woman-owned agency guided by ethics and inspired by art. Ara has earned the loyalty and trust of some of Vermont’s most iconic brands, as well as national brands. Over the years, the high-touch, personal, and above-and-beyond customer service approach remain a hallmark of the brand.
That combined media expertise, a thirst for learning, and a willingness to adapt make Hagan an invaluable marketing partner. Bringing greater focus and alignment to a brand story and capturing what truly sets Hagan apart from the competition — reinforcing the power of small AND mighty.
For growing values-driven companies seeking a trusted partner to amplify their brand’s reach, Hagan goes above and beyond to deliver highly-tailored, holistic, and creative media solutions. Our mission is to help good brands reach the right people with creativity, ethics, and humanity.
Ara’s creative skills combined with agile media expertise make Hagan a great fit for brands looking for a one-stop media agency.
Our clients value Hagan for:
- Honesty
- Trust & Integrity
- Knowledge
- Curiosity
- As responsive as someone on their team
- Invested in the success of a brand
- Understanding the e-commerce funnel
- Willing to try new things
- Transparency
- Creativity
“Ara’s an incredible partner who works with integrity and accepts the challenges of working with growing smaller businesses. That was really the key difference. I wasn’t being sold a media package or a media platform. I was being sold a media partnership and that’s what we need.” ~ Leigh Samuels, Marketing Director, Caledonia Spirits
